http://www.bprworld.com/blog This is the BP&R Blog. We hope you all enjoy our posts! Feel free to add a comment...and have some fun! Thu, 03 Dec 2009 15:16:07 +0000 http://backend.userland.com/rss092 en Results report Pd test Here are the results from our second International PD Test. Thanks to everyone who took part! If you have any questions, please don't hesitate to write a comment - it might be interesting for everyone. http://www.bprworld.com/blog/?p=34 1. SET UP The best promotions are those that involve the audience in their creation. Consider ways to involve or create the perception that listeners had an influence in the promotions idea, prizes or rules or even final judging. 2. TEASE Don’t reveal everything at once. Have a plan to progressively release more ... http://www.bprworld.com/blog/?p=33 Italy’s first all rock national radio network consulted by BP&R has attracted more than 1.6 Million listeners per day in the first official survey for the radio station. Read full Virgin Radio success story here http://www.bprworld.com/blog/?p=20 In radio research terminology the term “P1’s” has come to mean core listeners – those who respond with the name of your station when asked “what radio station did you listen to most over the past week”. “P2’s” are those who name your station as another station they also tuned ... http://www.bprworld.com/blog/?p=13 BP&R's Peter Don recently circulated a link to a thought provoking youtube clip on the magnitude of change in the world - social, economic and of most specific relevence to us - the immense projected increase in available information and speed of supply.  Before going further you need to spend ... http://www.bprworld.com/blog/?p=11 Hi, I guess using a blog to share thoughts and information is all about getting in the habit of checking this BP&R Blog.  They key thing is that its all about developing a spirit of community amongst our clients and friends who share a passion for this wonderful industry called radio. As ... http://www.bprworld.com/blog/?p=10