Radio’s Biggest Strategic Challenge

By Andy Beaubien, BPR What is the biggest challenge facing radio broadcasters? There are so many, it is hard to […]

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Your Ad Campaign Might Be Good, But Is It A.I. Proof?

Are you using digital media to promote your station contest this spring? Google and YouTube have stepped up their enforcement […]

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“Radio” In the Brand Name: Needed or Just Stating the Obvious?

James Cridland, of media.info, the media information website, recently outlined what seems to be a new branding trend in radio […]

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World Website Checkup – New Zealand

Pack your bags… ZM’s World Tour is back and they’re sending you to see some of the hottest artists around […]

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Just Because You Say It, Does Not Make It So!

By David Kidd, BPR “Today’s Best Music” “City’s” Greatest Classic Rock” “The Best Mix of the 90’s to Now” Yes, […]

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Radio Promos – 3 Key Elements You Might Be Missing

It’s so exciting to hear radio promos that resonate with the audience. The right promo at the right time can […]

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THE RADIO HABIT – YOU HAVE IT OR YOU DON’T

By Andy Beaubien, BPR For many of us radio listening has been a habit virtually all of our lives. We […]

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World Website Checkup – The Drive 97.1, Chicago

  There are thousands of great Classic Rock songs, how do you narrow it down to the top 500? You’ll […]

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