Sun Tzu Would Have Made a Great Program Director!

By David Kidd, BPR This quote is perhaps my favourite one from the legendary military strategist, Sun Tzu: “Strategy without […]

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7 Reasons You Should Play the Hits

One of the biggest knocks on broadcast radio – once we get past “too many commercials” – is music repetition.  […]

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The Difference Between “What” and “Why”

By David Kidd, BPR Does a program director use the official ratings data to actually program their radio station? Probably […]

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World Website Check Up – Sydney

  Smallzy’s Real or Fake – Win Designer Items with Smallzy! Smallzy is always on the lookout for the newest […]

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Remember, Remember the 1st of November!

By David Kidd, BPR It was a day the management team at Sydney’s 2Day FM never saw coming. Sure, new […]

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Any Exposure is Better Than No Exposure – Even If It’s From a Third Party!

There’s a new copyright law in Europe and it’s aimed at company’s like Google, forcing them to pay news organisations […]

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It’s Official… Our Attention Span is Now Worse Than a Goldfish’!

By David Kidd, BPR According to a study a few years ago by Microsoft, the average human being now has an attention span of […]

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World Website Checkup – San Diego

San Diego’s Channel 933 brings an exclusive weekly feature to the Kramer and Geena Morning Show: Crazy Girl Confessions. They […]

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