Why Radio Stations Fail
By David Kidd, BPR It’s heartbreaking for a programming team to put an extraordinary amount of hard work into a […]
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Radio Promotions That Didn’t Go According to Plan – Part 2
By David Kidd, BPR Station databases and their management have come a long way over the years. Back in 2004, […]
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Live and Local Radio is Coming to Google!
The radio industry has signed a new content deal with Google which will see more Australian radio stations on Google […]
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World Website Checkup – New Zealand
Who would’ve thought NZ would be back in level 3?! But they’ve done it once, they can do it again. […]
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Radio Promotions That Didn’t Go According to Plan – Part 1
By David Kidd, BPR At the conclusion of my recent article “The Worst Promotion in History” I asked you to […]
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The Importance of Evidence in Strategic Planning
By David Kidd, BPR Evidence has been described as a body of facts indicating whether a proposition or belief is […]
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COVID-19: Pop Radio in Decline as Streaming on the Rise
Currently in America, as the coronavirus pandemic forces millions to work from home commutes have virtually disappeared. With them, the drive-time […]
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World Website Checkup – San Francisco
The 99.7 NOW Bank is open this summer and they’re Paying Your Bills! They’re announcing names every weekday. Call them […]
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The Worst Promotion in History
By David Kidd, BPR We’ve all heard promotions that fail to tick all the boxes….in fact many sales related promotions […]
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What’s So Special About Being Special?
By Andy Beaubien, BPR I was reading an article recently about building brand loyalty. The article described techniques such as […]
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