Radio hat die größte Reichweite aller Audioformate!
Es wurden zwischen dem 9. und 18. September 2021 4.000 Interviews erhoben. Die Stichprobe wurde […]Read Post
RIP Alexa 2018
By Wayne Clouten, Broadcast Programming and Research Now that we have your attention I can […]Read More
It’s About the Listener, Stupid!
By Andy Beaubien, Broadcast Programming and Research We recently came across an article by Lori […]Read More
GENERATION Z – What are they doing with their smart phones?
This is the third in a series by BPR’s Andy Beaubien In a previous instalment […]Read More
How To Avoid Creating The Impression That You And Your Radio Team Are A Bunch of Callous, Egomaniacal, Insensitive Idiots!
How do you and other members of your station team interact with listeners? Throughout the […]Read More
Radio Is On A Roll
Radio is the fastest growing medium, with its 12.5% growth putting it ahead of the […]Read More
Summertime Listening A Boom For Classic Hits, Classic Rock And Country
NIELSEN’s latest PPM analysis of radio listening trends reaffirm the notions that seasonality plays a […]Read More
GENERATION Z: It’s About Time
This is the second in a series by BPR’s Andy Beubien The smart phone is […]Read More
Is The Writing On The Wall For Youth Formats?
In the 1960s US radio went through an explosion focused on the new and emerging […]Read More